Not Making Sales? Don’t Kill that Product or Service Until You Read This…

Sometimes you find yourself with a great product that just isn’t selling. And when that happens, you have to wonder: Why aren’t people buying? You KNOW it’s a great product (or service). Your marketing is on-point, and you have a proven sales funnel. So what’s the problem here? Well, sometimes when a product isn’t selling, […]
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What Facebook’s New Group Features Means For Community Managers

Big news for Facebook Groups! Facebook is fulfilling the commitment it made earlier this year to focus efforts on building true communities on its platform. Along with expanding their own internal community teams, the social media goliath also kicked off its first-ever Facebook Communities Summit, gathering hundreds of Facebook Group admins from across the globe […]
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Facebook’s Targeting Expansion Box: Should You Check It?

It’s crazy what a difference checking one box can make on the success of your Facebook ad campaign. In November of 2016, Facebook rolled out targeting expansion: You’ll find this button underneath the detailed targeting section at the ad set level of your campaigns: Long story short, when you check this box, Facebook will show […]
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5 Advanced Email Deliverability Tactics to Help You Reach the Inbox & Increase Engagement

Are you looking to go beyond the basics of email deliverability? If you’re familiar with most of the basics behind getting better email deliverability, like… Building (and not buying) a clean list of people who’ve opted in to see your emails Sending to your most engaged subscribers Letting people unsubscribe when they want to …then […]
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The Best of Content & Commerce Summit 2017: 105 Insights, Actionable Ecommerce Strategies, & Digital Media Content

It’s going on right now. The question to ask yourself is: Are you ready for it? It’s a changing of the guard and it will play a major role in digital advertising… This was the main focus of Ryan Deiss‘ opening keynote of Content & Commerce Summit 2017. Read on to learn… How to prepare for this […]
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